On this episode, we discuss 5 classic sales letters every marketer should know and study.
On this episode, we'll be sharing some secrets for using words to cast spells and persuade.
This week, we welcome Bill Mueller back to the show. Bill is the creator of the Story Sales Machine, which Sean and I recommend and have used for writing better sales emails.
On this episode, Sean will be sharing some of his notes from Funnel Hacking Live 2022.
This week Kevin Donlin joins us on the show to share some powerful strategies that leverage the power of Direct Mail, Email, and Warm Calls. Kevin is the author of 7 books and the president of Client Cloning Systems.
He's been marketing online since 1994, when I sold one of the first ebook, "How to Find a Job on the Internet".
Kevin was featured in Dan Kennedy's book, No BS Branding, with 2 of his sales letters and success stories.
You can learn more about Kevin by visiting him at clientcloningsystems.com.
On this episode, we'll be discussing one of our Favorite books, Outrageous Advertising That's Outrageously Successful by Bill Glazer. This book is a must-have if you're an entrepreneur.
Some of the best advice in the book is the observation that advertising ideas can be found anywhere and it is important to adapt ideas from other industries for your own business.
On this episode, we'll be sharing specific words you should be using in sales negotiations to close more deals; plus questions you should be using in your emails to increase your response rate.
On this episode, we'll be discussing how to use podcast or phone interviews as a B2B marketing strategy. If you're trying to reach a C-Suite-level executive, this is a great way to do it.
This week, I welcome Steve Silberberg on the show to talk about how he's built a successful business by turning his passion for backpacking into FitPacking.
Steve takes clients out for one and two week hiking trips to help them get fit and lose weight in the process.
You can find more weekly podcast episodes like this by visiting http://www.LetsTalkMarketing.TV.
This week, we welcome AJ Fountain, co-owner of a Dr. Squatch Soap Co. AJ will be sharing the success story of their startup company 4 years ago and how they've been able to grow it at least 200% every year without receiving a dollar of outside capital.
These guys have worked hard to create an amazing product and a scalable business from day one.
AJ will be discussing how they used guerrilla marketing and PR to bootstrap this business without investors.
You can find more weekly episodes like this by visiting http://www.LetsTalkMarketing.TV.
This week, I welcome Kelley Buttrick of Voiceovers on the show to share her story of using contact marketing to reach out and connect with Jeep.
You can find more weekly episodes like this by visiting http://www.LetsTalkMarketing.TV.