This weekly podcast was born out of two things we enjoy – talking about influence & persuasion and drinking really good beer (sorry, we don’t consider Budweiser & Miller Lite good beer). We also enjoy a good whiskey on occasion.
On this episode, we'll be discussing the book Fascinate: How to Make Your Brand Impossible to Resist. We'll be sharing our favorite takeaways from the book and some examples of how to use these with your own personal or business brand.