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LetsTalkMarketing's podcast

On this weekly marketing talk show, we bring you interviews with some of the best marketing entrepreneurs - You'll learn how to out-think, out-perform and out-earn your competition.
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Apr 9, 2016

This week, I chat with Christopher J. Lynch, a self published author of the successful series called "One Eyed Jack". With an eye toward not only selling more books, but also as a vehicle to catch the eye of Hollywood, Christopher created a very advance video trailer for his book.

Most book trailers are essentially a slide show set to music and maybe with some voice over thrown in. Christopher really wanted to plant a seed with his book trailer, and created one that looks like the opening scene in a movie or TV show.

The final video took two days to shoot, and cost Christopher about $2000, but it was money well invested. Not only has Christopher sold lots of books based upon people seeing the trailer, the debut novel in the series has been optioned by a Hollywood production company, and is currently in pre-production to be adapted to a feature length film.

Not bad for an indie author with his first novel!

You can find more marketing interviews like this by visiting www.LetsTalkMarketing.TV.

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