Info

Persuasion by The Pint

This weekly podcast was born out of two things we enjoy – talking about influence & persuasion and drinking really good beer (sorry, we don’t consider Budweiser & Miller Lite good beer). We also enjoy a good whiskey on occasion.
RSS Feed
Persuasion by The Pint
2024
March
February
January


2023
December
November
October
September
August
July
June
May
April
March
February
January


2022
December
November
October
September
August
July
June
May
April
March
February
January


2016
September
August
July
June
May
April
March


Categories

All Episodes
Archives
Categories
Now displaying: Page 1
Jun 11, 2016

This week I welcome Josh York on the show to talk marketing.

Josh is the founder and CEO of GYMGUYZ, an in home training company committed to enhancing and changing the overall health and fitness of individuals worldwide.

He and his team recently created a parody video of Taylor Swift's "Shake it Off" to promote their brand and it went completely viral in the first week.

It had over 800,000 views on Facebook, and was being shared by professional athletes and celebrities.

That one video led to a franchise deal in Houston and has helped to grow their brand world wide. Josh will be sharing all of the details on how they were able to put this video together in a short time and discuss their plans for an upcoming video using another song parody.

You can find more weekly episodes like this by visiting http://www.letstalkmarketing.TV.

0 Comments
Adding comments is not available at this time.